Manager, Digital Marketing & Analysis

UL Research Institutes:

At UL Research Institutes (ULRI), we expand the boundaries of safety science to create a more secure and sustainable world. For more than a century, we have studied the unintended consequences of innovation, designed solutions to mitigate risk and shared our findings with academia, scientists, manufacturers, and policymakers across industries. We identify critical safety and sustainability issues, asking the tough questions because we believe a safer world begins with knowledge.

Fire Safety Research Institute (FSRI)

UL's Fire Safety Research Institute (FSRI) advances fire safety knowledge to address the world's unresolved fire safety risks and emerging dangers. As part of UL Research Institutes, we are committed to sharing our fire safety insights with everyone to advance UL's public safety mission of providing safe living and working environments for people everywhere. Through advanced fire science, rigorous research, extensive outreach, and education in collaboration with our international network of partners, we share with stakeholders the information, tools, and resources that enable them to make better, more fire-safe decisions that ultimately save lives and property.

To learn more, visit FSRI.org.

What you'll learn and achieve:

As the Manager, Digital Marketing & Analysis you will play a key role in the rapid growth of UL as you:

• Oversee and maintain FSRI's digital platforms, including fsri.org, batteryfiresafety.org, smokealarms.org, closeyourdoor.org, neris.fsri.org, materials.fsri.org, fireinvestigation.fsri.org, and training.fsri.org. Ensures the seamless deployment of content, SEO optimization, asset management, and provides troubleshooting and technical support for all sites.

• Lead the development, launch, and ongoing maintenance of a new fsri.org website.

• Manage, enhances, and integrates the marketing technology stack to boost efficiency and enable data-driven strategies.

• Collaborate with amplification, education, and IT peers to execute strategic campaigns.

• Partner with FSRI's marketing and communications team and ULRI's shared services to coordinate and execute FSRI email marketing campaigns and CRM initiatives.

• Oversee the integration, functionality, and security of FSRI's project management, content creation systems, technologies, and databases.

• Partner with marketing strategy experts and data scientists to develop and maintain performance metrics and reporting frameworks that track key performance indicators (KPIs) and assess campaign effectiveness.

• Analyze marketing data to identify trends, patterns, and insights, and make data-driven recommendations to optimize marketing strategies.

• Generate regular reports on marketing activities, campaign results, providing actionable insights to stakeholders.

What you'll experience working at UL Research Institutes:

For the organizations across the UL enterprise, corporate and social responsibility isn't new. We have pursued our mission of working for a safer, more secure, and sustainable world for nearly 130 years, embedding conscientious stewardship into everything we do.

• People: Our people make us special. You'll work with a diverse team of experts respected for their independence and transparency and build a network, because our approach is collaborative. We collaborate across disciplines, organizations, and geographies to build the global scientific response that today's global challenges require.

• Interesting work: Every day is different for us here. We see what's on the horizon and use our expertise to build the foundations of a safer future. You'll have the opportunity to push the boundaries of human understanding as part of a team working to advance the public good.

• Grow and achieve: We learn, work, and grow together through targeted development, reward, and recognition programs.

• Values. Four core values guide our work: collaboration, respect, integrity, and beneficence. By living our values, we inspire the trust essential to fulfilling our mission and foster the partnerships that enable us to pursue a beneficent future in which we all can thrive.

• Total Rewards: All employees at UL Research Institutes are eligible for bonus compensation. We offer comprehensive medical, dental, vision, and life insurance plans and a generous 401k matching structure of up to 5% of eligible pay. Moreover, we invest an additional 4% into your retirement saving fund after your first year of continuous employment. Depending on your role, you may be able to discuss flexible working arrangements with your manager. We also provide employees with paid time off, including vacation, holiday, sick, and volunteer days.

What makes you a great fit:

While no one candidate will embody every quality, the successful candidate will bring many of the following professional competencies and personal attributes:

• Strong project management skills, with the ability to manage multiple projects simultaneously and deliver results within deadlines.

• Proficiency in marketing automation platforms, CRM systems, data analytics tools, and project management software.

• Analytical mindset with excellent data interpretation and reporting skills.

• Strong communication and interpersonal skills to collaborate effectively with cross-functional teams.

• Strategic thinking and problem-solving abilities to identify opportunities for process optimization and drive continuous improvement.

• Knowledge of digital marketing trends, including SEO, SEM, social media, email marketing and content marketing.

• Familiarity with compliance and data privacy regulations (e.g., GDPR, CCPA) and their impact on marketing operations.

Professional education and experience requirements for the role include:

• Bachelor's degree in marketing, business administration, or a related field (advanced degree preferred).

• Minimum 8 years of experience in marketing operations or a similar role, with a deep understanding of marketing processes and technologies.

About UL Research Institutes and UL Standards & Engagement:

UL Research Institutes and UL Standards & Engagement are nonprofit organizations dedicated to advancing safety science research through the discovery and application of scientific knowledge. We conduct rigorous independent research and analyze safety data, convene experts worldwide to address risks, share knowledge through safety education and public outreach initiatives, and develop standards to guide safe commercialization of evolving technologies. We foster communities of safety, from grassroots initiatives for neighborhoods to summits of world leaders. Our organization employs collaborative and scientific approaches with partners and stakeholders to drive innovation and progress toward improving safety, security, and sustainability, ultimately enhancing societal well-being.

Our wholly owned subsidiary, UL Solutions, advances our shared public safety mission. We fund our work through grants, the licensing of standards documents and the business activities of UL Solutions, which conducts testing, verification and certification, and provides training and advisory services, along with data-driven reporting and decision-making tools for customers around the world.

To learn more, visit our websites UL.org and ULSE.org.