Email and Marketing Automation Manager

Macquarie Global Services
life insurance, parental leave, paid time off, sick time, long term disability, 401(k)
United States, Pennsylvania, Philadelphia
Jan 28, 2025
A fantastic opportunity has opened within Macquarie Asset Management for an experienced email marketing professional to join a high performing and collaborative team, responsible for delivering impactful communications and integrated campaigns. The team actively seeks to support and challenge one another to continuously elevate the work we do, and we are invested in each other's success and wellbeing. At Macquarie, our advantage is bringing together diverse people and empowering them to shape all kinds of possibilities. We are a global financial services group operating in 34 markets and with 55 years of unbroken profitability. You'll be part of a friendly and supportive team where everyone - no matter what role - contributes ideas and drives outcomes. What role will you play? Press space or enter keys to toggle section visibility As an email marketing automation manager, you will shape email marketing campaigns from start to finish including design, development, testing, launching, and reporting, to generate on-brand email campaigns that drives awareness, engagement, and revenue. You will design and execute life-stage email marketing programs, and trigger-based marketing to engage clients and nurture prospects, based on data and contact preferences. You will take a data driven approach to continually improve performance through refined messaging and targeting, with a focus on lead generation and commercial outcomes. You will have the opportunity to lead and contribute to cross-functional projects that aim improve our email platform, enhance the client experience, and elevate the brand. Salary range for this position: $90,000 - $105,000/Yr. Actual base salary may vary based upon, but not limited to, relevant experience, time in role, peer and market data, prior performance, business sector, and geographic location. You may also be eligible for an annual discretionary incentive compensation award. We offer a full spectrum of benefits, including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability and Other Insurance Plans, Paid Time Off (including Sick Leave, Parental Leave and Vacation), Holidays, 401(k), and Short/Long Term Disability, in addition to other special perks reserved for our employees. What you offer Press space or enter keys to toggle section visibility Bachelor's degree in marketing, communications, or related field, and 6+ years of relevant experience with marketing automation platforms and CRM. Pardot/Salesforce Marketing Cloud Account Engagement or Eloqua experience preferred Direct experience strategically planning, executing, and scaling cross-functional email marketing campaigns (including automated flows) from concept to completion Attention to detail, excellent organization, written, and verbal communication skills, and ability to manage multiple projects and responsibilities with the highest standards Ambitious self-starter with demonstrated ability and willingness to roll up sleeves to get the job done, while working independently and as part of a global team Experience with workflow/project management software, a certification in Salesforce Marketing Cloud Account Engagement and Salesforce.com experience strongly preferred. #LI-EF1 #LI-Hybrid We love hearing from anyone inspired to build a better future with us, if you're excited about the role or working at Macquarie we encourage you to apply. About Macquarie Asset Management Press space or enter keys to toggle section visibility Macquarie Asset Management is a global asset manager that aims to deliver positive impact. We're trusted by institutions, pension funds, governments, and individuals to manage billions in assets globally. We provide access to specialist investment expertise across a range of capabilities including fixed income, equities, multi-asset solutions, private credit, infrastructure, green investments, natural assets, real estate, and asset finance. Benefits Press space or enter keys to toggle section visibility Macquarie employees can access a wide range of benefits which, depending on eligibility criteria, include: Hybrid and flexible working arrangements One wellbeing leave day per year and minimum 25 days of annual leave Primary caregivers are eligible for 20 weeks paid leave along with 12 days of transition leave upon return to work and 6 weeks paid leave for secondary caregivers Paid volunteer leave and donation matching Range of benefits to support your physical, psychological and financial wellbeing Employee Assistance Program, a robust behavioural health network with counselling and coaching services Recognition and service awards Our commitment to diversity, equity and inclusion Press space or enter keys to toggle section visibility We are committed to providing a working environment that embraces diversity, equity and inclusion. As an inclusive employer, Macquarie does not discriminate on the grounds of age, disability, sex, sexual orientation, gender identity or expression, marriage, civil partnership, pregnancy, maternity, race (including color and ethnic or national origins), religion or belief.