Marketing Enablement Specialist, Americas

As the world's leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we've assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers' real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.

Check Point Software Technologies has been honored by Time Magazine as one of the World's Best Companies for 2024. We've also earned a spot on the Forbes list of the World's Best Places to Work for five consecutive years (2020-2024) and recognized as one of the World's Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.

As the Marketing Enablement Specialist in Check Point's Marketing organization, you will have the exciting opportunity to deliver our strategy to build mindshare and adoption of Check Point's latest and most innovative and cutting-edge security solutions.

Responsibilities include creating and maintaining tight business relationships with our sales reps and our marketing organization, execution of demand-generation activities with customers through their Check Point sellers, and creating internal and external Marketing and sales campaigns to build pipeline to drive sales.

The ideal candidate will possess both a business background that enables them to engage at the CxO level, as well as a marketing and sales background that enables them to easily interact with enterprise sales executives. They will also have a demonstrated ability to analyze data, and turn it into strategical insights and action item about business, products, and technical challenges, with the ability to build and convey compelling value propositions.

The position also requires a strong technical acumen along with a working knowledge of software architecture and the enterprise software landscape.

• Plan and execute Sales Prompting motions with internal Check Point reps and resellers
• Creating Targeted Account lists for customer facing campaigns to increase pipeline, based on data analysis
• Tie our activities to direct sales that were generated and closed as a result of Marketing activity
• Work with our business units sales leaders in the field to coordinate the execution of our Sales Prompting activities
• Work internally with our executives to drive our initiatives within the organization and report our plans, progress and results

Basic qualifications:

• 2-5 years of sales or business development experience in the software/technology industry
• Strong presentation and writing skills and the ability to articulate complex concepts to cross-functional audiences
• Strong analytical skills and experience in working with databases and analysis of data (SalesForce, Excel, Etc. )
• Ability to work and execute quickly in a fast-paced and dynamic environment
• Strong service orientation
• Prior experience in working with global markets, especially Americas

Preferred qualifications

• Background in Cyber Security is a major advantage
• Bachelor's degree in Economics, Marketing, Management, Science, Technology, Engineering, Math ("STEM" majors) or equivalent experience
• Experience with CRM systems, data warehousing and other analytic tools to establish detailed customer metrics
• Vast experience with Excel and PPT and ability to analyze data and present it to top management

Prior technical background is an advantage

Must be eligible to work in the US without sponsorship from an employer now or in the future

EOE M/F/Veterans/Disabled