Product Development Senior Manager

You want more out of a career. A place to share your ideas freely - even if they're daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love - driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together - lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the V Team Life.

What you'll be doing...

The Product Development Senior Manager will be a member of the Consumer Fios Base Marketing CAR team. In this role you will proactively identify opportunities to steer the customer base through profitability strategies to drive revenue, margin and Gig steps accretion while maintaining healthy churn and LIS, formulating ideas and carry them through execution and beyond to retrospective, post-offer analysis, and ensuring a positive customer experience.

Responsibilities include:

• Analyzing performance across a variety of metrics, i.e. KPIs, LNP, Segmentation, Propensity, etc. to uncover new opportunities for growth and revenue from the Verizon base.

• Harnessing the power of data to identify the best ways to target consumers. Use broad industry perspective to interpret competitive information, draw intelligent conclusions, provide assessments at the strategic and tactical level, and formulate promo recommendations on proactive and/or reactive actions.

• Leveraging data to formulate a perspective and develop an integrated marketing strategy to lead profitability generating programs, product lifecycle programs and/or upgrade programs based on the current business environment.

• Working cross functionally with stakeholders in Sales, Operations, Marketing, IT, Operations, Finance to build and complete business cases and well as operational plans; Present strategy to key VPs and directors within the organization and align resources and cross functional support to execute on the plan of record; integrate roadmap into the communication plan to show how each initiative is aligned to the business revenue targets and your critical area of focus.

• Understanding the consumer behavior within the home and mobile industry, and how competitive actions influence the marketing landscape and our ability to meet our objectives from a growth & retention perspective.

• Utilizing experience and business knowledge to develop annual marketing plans as well as guide strategy & execution of key marketing programs.

• Understanding and leveraging knowledge of Verizon Database infrastructure, propensity models and ability to translate into campaign level initiatives for customer actions.

• Working within CRM systems & tools to design and implement marketing programs for both inbound and outbound campaigns; Have a working knowledge of CRM processes from marketing and customer experience perspective.

What we're looking for...

The promise of Big Data is enormous and you are fascinated by the possibilities. You are a visionary but you also know what makes business sense and how to get it done. You motivate others to do their best work. When making decisions, you expertly balance the needs of all parties.

You'll need to have:

• Bachelor's degree or four or more years of work experience.

• Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.

• Experience in business case development.

• Product management experience, and/or financial modeling experience.

• Experience building decks and presenting to executive level stakeholders.

Even better if you have one or more of the following:

• Master's degree in Business, Marketing, Finance, Operations Research or Engineering Management.

• Strong Oral and written interpersonal skills and time management.

• Familiarity with managing and Database systems/ scorecards.

• Agile development experience.

• Illustrating leadership among peers. Project management experience, knowing how to deliver on time while delivering program success.

• Demonstrated strategic thinking, problem solving, and interpersonal skills.

If Verizon and this role sound like a fit for you, we encourage you to apply even if you don't meet every "even better" qualification listed above

We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.