Security Marketing Program Manager

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About Salesforce

We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place.

The Security Marketing Program Manager will be part of the Security Engagement team. This individual will be passionate about managing external platforms and creating resources that enable our customers to set up and maintain a secure Salesforce implementation. You will be working with the team to build and grow educational programs primarily for Salesforce administrators, developers and CISOs, directly so they are empowered to make sound security decisions. This will include managing projects across multiple teams within the company, preparation and administration of our presence at customer events, creating new and fun ways to engage our audiences, and curating content for blogs, presentations, and our web presence.

The content and event experiences supported by this role will serve as important security resources for Salesforce customers and partners, and will showcase Salesforce's dedication to security in support of our #1 value: Trust!

• Event Management: Provide comprehensive support and logistical management for local and global customer events. This includes standing up web pages to promote events, overseeing event management platforms, and handling all aspects of event logistics for Salesforce events for Administrators, Developers, CISOs, and other customer roles.

• Website and Blog Operations: Manage operational aspects of security.salesforce.com and 360 Blog. Work closely with the web engineering team to stand up new web pages, maintain site operationally (i.e., localization, metrics reporting, implementing new graphics, etc.), and manage 360 Blog content from start to finish, including writing, editing, stakeholder management, and approvals, with strategic input from the program lead. May need to manage external vendors for some aspects of the editorial process.

• Campaign Operations: Execute customer security campaigns alongside the program lead. Work with channel owners to promote customer security engagement campaigns, content, and events both internally and externally. Lead development of campaign content, working closely with teammates and stakeholders, including content for social and digital platforms (i.e., social promotions, videos). Creative use of tools and technologies is encouraged.

• Social Media Management: Draft and design social media content that builds brand awareness, improves perception and consideration, and precipitates audience engagement, site traffic, and growth for the Security brand.

• Reporting and Metrics: Provide detailed metrics and reporting for campaigns, website, and blog. Evaluate and articulate the key insights that emerge from the program and find opportunities to drive further impact.

• Customer Engagement Support: Support customer security engagement programs as needed.

• BS or MS in Communications, Marketing or any related subject area, or 7+ years of experience

• Tried written and verbal communication skills, preferably in high-tech marketing or a related field or agency

• Proven knowledge of security and/or technology

• Curiosity about empowering customers to make sound security decisions

• Demonstrated success running marketing and/or creative projects, preferably with technical/cybersecurity subject matter.

• Demonstrated ability to take initiative, work independently with minimal supervision, and drive projects forward from conception to completion.

• High interpersonal and organizational skills, with demonstrated ability to work effectively and collaboratively with and across multiple technology and marketing teams and external parties.

• Demonstrated ability to write new content and edit content from team members to fit within the Salesforce tone and narrative.

• Ability to supervise a variety of projects simultaneously.

• Ability to work in a fast-paced and high-pressure work environment.

• Experience working in the technology industry.

• Experience managing event logistics required.

• Strong self-starter with a history of successful project execution

• Familiarity/experience using Salesforce or as a Salesforce Administrator/Developer desired but not required

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