Product Manager - Personal Lines

Sentry Insurance
life insurance, parental leave, tuition reimbursement, 401(k), remote work
United States, Wisconsin, Stevens Point
1800 North Point Drive (Show on map)
Sep 03, 2025
Sentry has an opening on our team as a Product Manager. In this role you will oversee the development of or develop and introduce new or enhanced products and services in existing markets to strategically manage the product development lifecycle. Support and manage insurance product performance in market by leveraging analysis, insights across a variety of internal and external sources to conduct root cause analysis. Based on qualifications and experience of the selected candidate, this position can be filled as a Product Manager or a Senior Product Manager. This position will be located at our office in Madison, WI, Stevens Point, WI or Nashville, TN in a hybrid work model and is not a fully remote opportunity. For this position, Sentry does not offer employment to holders of F-1, J-1, and H-1 Visas. What You'll Do As a Product Manager, you will research solutions that inform recommended actions to improve profitability, growth and customer experience in support of annual profit and growth plans. Create insights from intelligence about customer, market and competitors for problem solving and proactively monitoring trends in the market. May specialize in product development and/or product management depending upon needs of the business area. Additionally you will: Oversee the development of specific strategies related to price, product and underwriting. Execute and deliver product initiatives that lead to profitability and growth Collaborate with subject matter experts and other company leaders to implement changes that enhance the customer experience Research the competition to develop opportunity and threat assessments Directs end-to-end life cycle of department and corporate initiatives Oversees implementation of product changes in compliance with laws and regulations Develop and maintain strong technical expertise and knowledge within the product management team Oversee research and insight gathering and analysis including competitive intelligence, customer empathy, develop pricing models and analysis, and innovation methodology Develop customer product strategy including customer segmentation, roadmap development and maintenance of product backlog. Collaborate with product management for opportunity identification, enterprise service linkage, vendor management and research Execute and oversee lean product innovation processes to test-and-validate product needs using minimum viable product and other concepts Develop and oversee process for launch of products, services and enhancements. Ensure overall compliance and financial viability Identify and develop expansion strategy in partnership with appropriate distribution partners to increase exposure of product to appropriate new markets What it Takes Demonstrated experience providing customer-driven solutions, support, or service Demonstrated experience developing insurance product/line of business strategies Extensive knowledge of leveraging customer, market, and competitor intelligence Extensive knowledge and experience with lean innovation, agile or other development/innovation approaches Extensive knowledge of market research and marketplace and regulatory trends Extensive knowledge and understanding of product design, pricing and product management Solid knowledge and understanding of advanced financial and data analysis techniques Demonstrated experience leading projects in product development and product management Demonstrated experience with profit and loss accountability What You'll Receive At Sentry, your total rewards go beyond competitive compensation. Below are some benefits and perks that you'll receive. Sentry is happy to offer flexibility through a scheduled Hybrid work model. Monday and Friday work from home if you choose to, Tuesday through Thursday in office. As a Sentry associate, you will have an in-office workspace and materials for your home office. In addition to the laptop you will receive prior to your start, Sentry will provide equipment for your home office. Meal Subsidy available for associates who report to an office. 401(K) plan with a dollar for dollar match on your first eight percent, plus immediate vesting to help strengthen your financial future. Continue your education and career development through Sentry University (SentryU) and utilize our Tuition Reimbursement program. Generous Paid-Time Off plan for you to enjoy time out of the office as well as Volunteer-Time Off. Group Medical, Dental, Vision, Life Insurance, Parental Leave, and our Health and Wellness benefits to encourage a healthy lifestyle. Well-being and Employee Assistance programs. Sentry Foundation gift matching program to encourage charitable giving. About Sentry We take great pride in making Forbes' list of America's Best Midsize Employers. A lot of different factors go into that honor, many of which contribute to your job satisfaction. Our bright future is built on a long track record of success. We got our start in 1904 and have been helping businesses succeed and protect their futures ever since. Because of the trust placed in us, we're one of the largest and financially strongest mutual insurance companies in the United States. We're rated A+ by A.M. Best, the industry's leading rating authority. Our headquarters is in Stevens Point, Wisconsin, with offices located throughout the United States. From sales to claims, and information technology to marketing, we enjoy a rewarding and challenging work environment with opportunities for ongoing professional development and growth. Get ready to own your future at Sentry. Opportunities await! Casey Van Der Geest Casey.VanDerGeest@sentry.com Equal Employment Opportunity Sentry is an Equal Opportunity Employer. It is our policy that there be no discrimination in employment based on race, color, national origin, religion, sex, disability, age, marital status, or sexual orientation.