Group Marketing Manager - Molecular POC Solutions

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Group Marketing Manager - Molecular POC Solutions

Our Company:

Roche Diagnostics is a division of Roche. We develop and integrate diagnostic solutions that address the challenges of today and anticipate the needs of tomorrow. In more than 100 countries, we offer the industry's most comprehensive in vitro diagnostics solutions, covering molecular diagnostics, clinical chemistry and immunoassays, tissue diagnostics, point of care testing, patient self-testing, next-generation sequencing, and laboratory automation and IT, and decision support solutions.

Who We Are:

Near Patient Care Marketing is a place for passionate leaders who are determined to make an impact for patients, customers and for the organization. We aspire to deliver better health outcomes for all patients by providing comprehensive point of care solutions for Integrated Health Networks and directly to patients. We aspire to deliver on our financial commitments to the organization and to inspire our colleagues towards attainment of our goals through our leadership and demonstration of an enterprise mind-set. The Near Patient Care team excels at the identification, commercialization and the full end-to-end management of new platforms and tests that enable our customers to deliver on their overarching priorities, including improving patient outcomes.

The Opportunity:

We are seeking a strategic and energetic leader who is committed to delivering an exceptional customer experience to the molecular point of care market. The Group Marketing Manager (GMM) - Molecular Point of Care Solutions is accountable for driving business impact through the development and execution of marketing strategy across the Near Patient Care business. This individual will be accountable for coaching, leading and developing a team of marketers while providing a clear vision and focus on desired outcomes in order to drive strategy and execution excellence in a high growth segment. Additionally, this individual will be responsible for owning significant business deliverables and ensuring efficient and appropriate marketing investment spend. The GMM is expected to collaborate with global product development teams to represent US market needs and enable the US affiliate to drive topline results while reaching Near Patient Care P&L goals. The GMM and the Molecular Point of Care team must effectively collaborate and partner with many stakeholders across the organization, including Customer Marketing, Digital Solutions marketing, Corporate Accounts, Supply Chain, Roche Service Network, Commercial Education, Sales, Legal, Pricing / Contracting, and other functions to deliver innovative customer solutions.

Job Facts:

• Reports to the Director of Product Marketing, Near Patient Care and serves as a member of the extended Marketing Leadership Team

• Primary point of interface to our global product lifecycle development team

• Accountable for our molecular Point of Care solutions portfolio, inclusive of product lifecycle management (instrument, software, assays) and outbound (downstream) marketing of solutions within scope of responsibility

• Accountable for meeting short-term and long-term (3-5 year) priorities and strategic outcomes for specific area of responsibility within Near Patient Care Marketing

• Leads development and execution of product/portfolio plan to create demand and maximize customer and financial impact; develops and analyzes metrics to drive development of plans and determine successful attainment of desired outcomes

• Responsible for managing investment decisions to ensure profitability while also maximizing resources across the business with an enterprise mindset

• Responsible for development of the US Molecular Point of Care Solutions strategy to enable us to achieve our local and global goals, requiring effective change management with internal stakeholders and current Roche customers

• Coaches and leads members of the Molecular Point of Care marketing team on the responsibilities below:

  • Analyze and assess research to extrapolate meaning and opportunities that drive overall market strength and positioning in existing and potential markets

  • Identify and work regularly with appropriate internal and external resources to clearly define and execute on the marketing strategies and activities, including product lifecycle planning, coordination of technical product development, establishment of pricing strategies, definition of promotional activities, and product launch and sunsetting

  • Ensure high quality tactical execution and a seamless, well integrated messaging and promotion across multiple marketing platforms while maintaining legal and regulatory compliance

  • Create & drive strong linkage to Sales and Corporate Accounts, Support Network, Customer experience, Digital Marketing and Customer Insights to ensure achievement of objectives with successful stakeholder engagement and effective resolution of issues; develop and maintain strong relationships with key customers and other external individuals/organizations

• Responsible for employment decisions for their team including recruiting, hiring, training, and coaching to develop a high performing marketing team.

Who You Are:

• You hold a Bachelor's degree in Marketing, Sales, or related business or scientific field

• You hold 5 years of progressive marketing experience or equivalent work experience

• You hold 1 year of direct or indirect leadership experience

Preferred Qualifications:

• Strong written and verbal communication skills

• Proven record of navigating complex and challenging situations

• Demonstrated experience setting a strategy vision and leading through to execution

• Ability to lead and navigate a high-pressure environment with significant timeline pressures

• Demonstrated ability to lead through ambiguity

• Proven ability to inspire others to deliver results

• Proven ability to influence without authority, including strong stakeholder management

• Demonstration of anticipatory leadership and management of downstream implications

• Proven enterprise mindset

• Proven record of coaching and developing others

• Proven track record of building a team and mobilizing the team to deliver results

• Knowledge and understanding of Molecular Point of Care testing space

• Proven record of translating complex solutions into clear commercial strategy and priorities

Location:

• This position is based onsite in our Indianapolis campus

• No relocation benefits are provided for this role

The expected salary range for this position based on the primary location of Indiana is $132,200 - $245,600. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law.This position is eligible to earn incentive compensation that is calculated and paid in accordance with the applicable Incentive Compensation Plan for the role. This position also qualifies for the benefits detailed at the link provided below. Benefits

A healthier future drives us to innovate. Together, more than 100'000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let's build a healthier future, together.

Roche is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.

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