Senior Vice President of Sales

Description

sg360 partners with Fortune 1000 brands to pursue unmatched direct marketing performance. We leave no stone unturned in our efforts to drive smarter targeting, stronger messaging and improved ROI. Everything we do - audience analytics, strategic planning, creative development, production and distribution - we do in the pursuit of performance.

When you join us, you gain access to a comprehensive benefits package, including paid time off, holiday pay, health, dental, and vision insurance, life insurance, an education assistance program, short- and long-term disability, wellness resources, identity theft protection, and a 401k with employer match. Be part of a legacy of excellence and growth with sg360!

Our company is seeking a Senior Vice President, Sales who is responsible for leading and executing sg360's outside sales strategy within the direct mail, print, and marketing services space. This executive role drives revenue growth, market expansion, and long-term customer partnerships by aligning consultative sales strategies with sg360's manufacturing, data, and marketing capabilities. The SVP, Sales serves as a senior external ambassador while building and leading a high-performing, solutions-oriented sales organization.

ESSENTIAL DUTIES & RESPONSIBILITIES

• Develop and execute a comprehensive outside sales strategy supporting sg360's direct mail, print, and marketing services offerings.
• Lead, inspire, and manage regional and national outside sales teams to achieve and exceed revenue, margin, and market share objectives.
• Serve as the primary executive contact for key enterprise customers, strategic accounts, and supplier partners.
• Build and maintain executive-level relationships with customers across regulated, high-volume, and complex direct mail and marketing programs.
• Collaborate closely with Marketing, Product, Asset Management, Operations, Finance, Field Sales and Human Resources to ensure sales alignment and execution.
• Represent sg360 at customer meetings, industry events, supplier engagements, and internal leadership forums.
• Monitor market trends including personalization, omnichannel marketing, postal optimization, and data-driven marketing.
• Drive disciplined sales processes, forecasting accuracy, pipeline management, and performance metrics.
• Ensure delivery of exceptional customer experience through proactive engagement and issue resolution.
• Recruit, develop, and retain top sales talent; build leadership bench strength and succession plans.
• Champion continuous improvement and adoption of new sales tools and best practices.
• Perform other duties as assigned.

LEADERSHIP & SUPERVISORY RESPONSIBILITIES

• Provide executive leadership and direct oversight of senior sales leaders (Vice Presidents, Regional Sales Leaders).
• Responsible for hiring, coaching, performance management, recognition, and disciplinary actions.
• Foster a culture of accountability, collaboration, customer focus, and high performance.

Requirements

QUALIFICATIONS

• Proven executive leadership experience in outside sales within direct mail, print, marketing services, or related industries.
• Demonstrated success driving revenue growth, market expansion, and customer retention.
• Strong strategic planning, forecasting, pricing, and sales execution capabilities.
• Exceptional relationship-building skills with customers and internal stakeholders.
• Ability to develop senior leaders and high-performing teams.
• Excellent executive communication and negotiation skills.

Core Skills & Competencies

• Excellent verbal, written, and presentation skills.
• Strong understanding of data-driven and direct marketing strategies.
• Customer-focused mindset with a commitment to delivering outstanding service.
• Collaborative leadership style with the ability to facilitate strategic ideation.
• Creative problem-solving skills and the ability to effectively address client challenges.
• Trust-building approach and strong team orientation.
• Highly organized with strong attention to detail and the ability to manage multiple priorities.
• Thrives in a fast-paced, deadline-driven environment.
• Self-motivated, results-driven, and accountable.

Education & Experience

• Bachelor's degree in Business, Marketing, Communications or a related field.
• Minimum of 5 years of experience in marketing/sales with an emphasis on data driven marketing solutions and direct mail programs.
• Advanced leadership experience strongly preferred.

What We Offer

• Executive leadership role with a significant impact on company growth and strategy.
• Competitive executive compensation and incentive plan.
• Opportunity to shape sales strategy and market presence.
• Comprehensive benefits package, including health, dental, vision, and a 401(k) with company match.
• Performance-based bonus opportunity.

This position offers a base salary range of $200,000 - $220,000 annually, depending on experience and qualifications. This role is also eligible for commission and incentive compensation tied to individual and company performance.