Marketing Manager

Here's an exciting opportunity to join a leading healthcare organization dedicated to fundamentally transforming how care is delivered and building a world of health around every consumer. This is a chance to make a tangible impact, driving innovative marketing strategies that connect millions with essential health and wellness services. You'll be at the forefront of shaping consumer experiences, leveraging diverse channels to expand access and engagement with vital health solutions.

**About the Role**

We are seeking a dynamic marketing leader to define and execute strategies that accelerate the growth of health services. This role is pivotal in crafting compelling cross-business unit experiences that guide new and existing customers toward a comprehensive suite of health offerings. You will lead complex, cross-functional programs, translating a clear digital and marketing vision into tactical execution, all while operating with a data-driven, consumer-centric, and entrepreneurial mindset in a fast-paced environment. Your work will directly contribute to making healthcare more personal, convenient, and affordable for everyone.

**What You'll Do**

* Lead the strategic development and integration of marketing campaigns across various lines of business to maximize value through digital and physical properties.

* Utilize analytics to forecast performance, measure marketing channel effectiveness, and support optimization efforts to achieve desired results.

* Manage the day-to-day execution of end-to-end marketing campaign deliverables, including creative briefing, journey mapping, segmentation, testing strategies, and campaign delivery.

* Introduce innovative ideas to enhance customer value through new channels, experiences, partnerships, or activations, driving enterprise growth goals.

* Cultivate strong, trusted relationships with key internal stakeholders across marketing, media, digital, business teams, analytics, creative & design, legal, and transformation departments.

**What You'll Bring**

* 4+ years of marketing experience with a strong foundation in business, retail, and consumer understanding.

* 4+ years of retail marketing or digital marketing/strategy experience.

* 1+ years of cross-functional leadership experience.

* Bachelor's degree or equivalent (HS Diploma + 4 years of relevant experience).

* A talent for thriving under pressure in fast-paced, ambiguous environments, adept at balancing diverse business needs.

* Strong knowledge of digital tools, marketing technology, and tactical approaches.

* Proficiency in data analysis and the ability to establish measurement systems and dashboard reporting.

* The capability to analyze large datasets and distill insights into actionable marketing strategies.

* Experience in developing segmentation and marketing strategies based on data and insights.

* Ability to influence critical business outcomes within a large, matrixed enterprise environment.

* An independent, self-starting attitude with a proven track record of providing thought leadership.

* Excellent writing, presentation, and communication skills.

* Ability to manage multiple projects and meet tight deadlines.

**Bonus Points**

* Experience with analytics platforms, particularly for parsing data from existing dashboards for performance readouts.

* Proven strong management skills, demonstrating an ability to hit the ground running.

* Experience in healthcare marketing management.

* Comfortable working on 360 campaigns from start to finish.

* Comfortable working EST hours.

* Reliable internet access and a quiet workspace for remote collaboration.

The target hiring compensation range for this role is $37 to $42 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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