Campaign Manager

Job Title: Paid Campaign Manager

Location: Boca Raton, FL (Onsite)
Employment Type: Full Time

Overview

We are seeking a results-driven Paid Campaign Manager to lead and optimize high-budget digital marketing campaigns focused on lead generation and conversion performance. This role requires hands-on expertise across multiple paid media platforms, strong analytical capabilities, and a deep understanding of performance marketing metrics. The ideal candidate will be responsible for driving ROI through strategic planning, execution, and continuous optimization of campaigns.

Key Responsibilities

• Manage end-to-end paid media campaigns across platforms including Social Media Platforms
• Develop and execute performance marketing strategies focused on lead generation, paid conversions, and direct response funnels
• Oversee and manage large monthly budgets ($50K+), ensuring effective pacing, forecasting, and ROI optimization
• Monitor and optimize campaigns based on key performance metrics such as CPL, CPA, ROAS, CTR, CPM, and lead quality
• Conduct A/B testing across ad creatives, audience targeting, bidding strategies, and landing pages to improve performance
• Ensure accurate campaign tracking and attribution using tools such as GA4, (GTM), and CRM systems
• Analyze campaign performance data and provide actionable insights and reports to stakeholders
• Collaborate with creative, content, and marketing teams to develop high-performing ad assets
• Identify and scale new growth opportunities across platforms, audiences, and campaign strategies

Required Qualifications

• 3-7+ years of experience in paid media, performance marketing, or digital marketing
• Proven experience managing monthly campaign budgets of $50K or more
• Strong hands-on experience across paid social, paid search, native advertising, and programmatic channels
• Demonstrated success in lead generation and conversion optimization campaigns
• Proficiency with GA4, GTM, and campaign tracking/attribution tools
• Strong analytical mindset with experience in testing, optimization, and performance measurement
• Ability to manage multiple campaigns simultaneously and work independently in a fast-paced environment

Dexian stands at the forefront of Talent + Technology solutions with a presence spanning more than 70 locations worldwide and a team exceeding 10,000 professionals. As one of the largest technology and professional staffing companies and one of the largest minority-owned staffing companies in the United States, Dexian combines over 30 years of industry expertise with cutting-edge technologies to deliver comprehensive global services and support.

Dexian connects the right talent and the right technology with the right organizations to deliver trajectory-changing results that help everyone achieve their ambitions and goals.To learn more, please visit https://dexian.com/.

Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.