Editorial Affiliate Strategy Associate

Be part of an amazing story

Macy's is more than just a store. We're a story. One that's captured the hearts and minds of America for more than 160 years. A story about innovations and traditions...about inspiring stores and irresistible products...about the excitement of the Macy's 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We've been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.

Job Overview

The PR Associate, Digital Product Placement & Editorial Affiliate Strategy will lead efforts to drive paid editorial coverage that converts. This role is responsible for securing high-impact digital placements through paid affiliate partnerships. The ideal candidate has 5-7 years of PR experience, deep relationships with shopping editors, and a strong understanding of affiliate platforms and paid editorial strategies. This role is an individual contributor role that will work cross-functionally with the earned communications team and traditional affiliate media teams.

What You Will Do

• Lead outreach focused on digital product placements in commerce-driven editorial content with a focus on fashion, beauty and home
• Secure coverage through weekly pitching and paid affiliate commissions.
• Manage relationships with shopping editors at top-tier fashion, beauty, and home publications.
• Negotiate and execute paid affiliate editorial linking, ensuring alignment with brand priorities and performance goals.
• Collaborate cross-functionally with Communications, Marketing Strategy, Social, and Affiliate teams to align product priorities and seasonal pushes.
• Manage editorial affiliate budget and commission structure with agency and internal teams.
• Track and report on coverage, affiliate performance, and ROI of placements weekly.
• Stay ahead of trends in digital commerce and editorial affiliate marketing to inform strategy and pitching.
• Develop a pitching cadence that focuses on driving business and Macy's relevancy through the right products.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.

Skills You Will Need

• 5-7 years of experience in PR, with a focus on digital media and commerce-driven editorial.
• Strong relationships with shopping editors at leading outlets (e.g., Vogue, Buzzfeed, Refinery29, People.com, Bustle, Who What Wear, Marie Claire, Apartment Therapy, Home & Gardens etc.).
• Proven success in managing paid affiliate editorial campaigns.
• Experience with affiliate platforms and tools (e.g., Skimlinks, Commission Junction).
• Excellent communication, negotiation, and storytelling skills.
• Highly organized, detail-oriented, and performance-driven.
• Ability to manage multiple projects in a fast-paced environment.

Who You Are

• Candidates with a Bachelor's degree or equivalent work experience in a related field are encouraged to apply.
• Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel. Occasionally required to move about the workplace and reach with hands and arms. Requires close vision.
• Able to work a flexible schedule based on department and company needs.

What We Can Offer You

Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.

Some additional benefits we offer include:

• Merchandise discounts
• Performance-based incentives
• Annual merit review
• Employee Assistance Program with mental health counseling and legal/financial advice
• Tuition reimbursement

Access the full menu of benefits offerings here.

About Us

This is a great time to join Macy's! Whether you're helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in-style and on-trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people's lives.

Join us and help write the next chapter in our story - apply today!

This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.

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