Content Marketing Manager

Serving the People Who Serve the People

Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and its constituents together. We are on a mission to support our customers with meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn.

Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers power an unmatched Subscriber Network that use our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve-driving meaningful change for communities around the globe.

Want to know more? See more of what we do here.

Granicus is seeking a Content Marketing Manager to join the Content Team with development, creation, and editing of marketing collateral, with a special focus on transforming complex, long-form copy into pithy short-form content. This role is a critical part of our content engine and will be essential for ensuring Granicus goes to market with the best version of our story, told in the most engaging way for each channel.

Strong writing and editing skills required. The ideal candidate has demonstrated skills developing ad and promotional copy (short, snappy, effective) and working with marketing, sales, and leadership to create impactful short- and medium-form content (one-pagers, brag sheets, thought leadership blogs, short guides). Skills with alternate forms of storytelling (video, images, presentations, social) is a preferred.

You will work closely with brand, segment, product marketing, and regional marketers to ideate, write, and produce campaigns across web, social, earned media, and other forms of collateral. You will also work with these teams to continuously optimize our messaging and update collateral as needed.

• • A strong writer capable of distilling complex ideas and long messaging documents into short, punchy copy that will attract readers and get them to engage with longer-form and lead-gen content.
  • A team player who takes initiative and ownership over projects, bringing stakeholders and subject matter experts together to develop engaging campaign strategies.
  • An innovative thinker who looks for new channels, formats, and mixes of content to deliver the most impactful marketing collateral.
  • Someone with strong communication and project coordination skills who can help stakeholders surface their best ideas and develop content strategies to match.
  • Someone who looks beyond single-use or standalone content for opportunities to produce evergreen materials and multichannel campaigns.
  • Capable of producing 5-10 blogs' worth of copy a week (actual mix and deliverables will vary based on need).
  • Proficient in finding innovative ways to make the most out of content through multiple channels and content types.
  • Someone with strong in-line and developmental editing skills.
  • Someone who demonstrates creativity in written copy, as well as campaign planning and market strategies.

• You have at least 4-6 years of related experience developing content for marketing teams, particularly for ads, social, and brand messaging.

• You have strong writing skills, with the ability to draft copy that emotional, logical, informative, and engaging.

• You communicate well with team members and customers.

• You have excellent MS Office skills.

• You are detail-oriented, especially when it comes to editing and refining copy.

• You have exceptional problem-solving skills.

• You have effective project management skills, including challenging the status quo and identifying needs to reassess existing approaches/processes.

• You are adaptable and enjoy working in a fast-paced dynamic environment.

• You demonstrate an ability to meet deadlines without compromising accuracy or quality.

• You understand the difference between using AI as a development tool versus having it do your writing for you.

Don't have all the skills/experience mentioned above? At Granicus, we are trying to build diverse, inclusive teams. We do not have degree requirements for most of our roles. If you don't meet every requirement above but are excited to learn more, we encourage you to apply. We might just be able to find another role that could be a perfect fit!

Security and Privacy Requirements

• Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program.
• Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies.

The Team

• We are a remote-first company with a globally distributed workforce across the United States, Canada, United Kingdom, India, Armenia, Australia, and New Zealand.

The Culture

• At Granicus, we are building a transparent, inclusive, and safe space for everyone who wants to be
  a part of our journey.
• A few culture highlights include - Employee Resource Groups to encourage diverse voices
• Coffee with Mark sessions - Our employees get to interact with our CEO on very important and
  sometimes difficult issues ranging from mental health to work-life balance and current affairs.
• Microsoft Teams communities focused on wellness, art, furbabies, family, parenting, and more.
• We bring in special guests from time to time to discuss issues that impact our employee
  population
  
  

The Impact

• We are proud to serve dynamic organizations around the globe that use our digital solutions to make the world a better place - quite literally. We have so many powerful success stories that illustrate how our solutions are impacting the world. See more of our impact here.

Flexibility & Balance

• Flexible Time Off - Take the time you need to rest, recharge, and live your life.
  
• Company-Wide Wellbeing Days - Paid days off to unplug and focus on your mental health.
  
• Work From Home Reimbursement - Support a productive home office environment.

• Multiple Health Plan Options - Including a 100% employer-paid plan.
  
• Employer HSA Contributions - When enrolled in a High-Deductible Health Plan.
  
• Fitness Reimbursement Program - Stay active, your way.
  
• On-Demand Mental Health Support - Access to Headspace and other wellness tools.

• Paid Parental Leave - For both birthing and non-birthing parents.
  
• Traditional & Roth 401(k) - With a generous company match.
  
• Life & AD&D Insurance - 100% employer-paid coverage for peace of mind.

• Online Learning Platforms - Fuel your professional development.
  
• Competitive Salary & Bonuses - Your contributions are valued and rewarded.