Inspired by functional drinks from the Far East, Dietrich Mateschitz founded Red Bull in the mid-1980s. He developed not only a new product but also a unique marketing concept and launched Red Bull Energy Drink in Austria on April 1, 1987. A completely new product category was born – energy drinks.
EXPERIENCEYour areas of knowledge and expertise that matter most for this role: A bachelor's degree is required; an MBA is preferred. 5+ years of brand or product marketing experience, including a strong focus on brand management fundamenta...
EXPERIENCEYour areas of knowledge and expertise that matter most for this role: 3+ years of experience in Direct Store Delivery (DSD) management Experience supervising a team of account sales professionals Valid US Driver's License and obta...
